Anushka Sharma brings Indian comic character, Chacha Chaudhary's magic to the global stage
| Nov 15, 2019, 12:11 IST
Bollywood beauty Anushka Sharma has made her high street fashion label NUSH quite a successful business venture with all her love and hard work. The brand has now reached a high peak and has become quite popular across the country with every new season.
It seems like her ambitious plan for the next season is also very popular as she brings the very famous Indian comic character, the Indian detective, Chacha Chaudhary on the global map.
Says Anushka, “I used to read Chacha Chaudhary throughout my school days. I remember getting lost in the world of the Chacha and his partner Sabu, who used to solve such interesting cases, every single day. I want to bring back the cult nostalgia of the 90s and present it in the most pop culture way through fashion. Before there was computer, there was our Indian detective Chacha Chaudhary whose brain was sharper than a needle and faster than a computer! I want this collection to relive his genius. Homegrown comics and such heroes were an essential part of any child’s growing up years in India in the 90s and we want to present this to the world and relive the coolness of the era gone by. After Suppandi, I am very happy to welcome Chacha Chaudhary into the Nush family.”
A source close to the development says, “NUSH is an Indian clothing brand with inherently an Indian heart. For the upcoming Fall Winter collection, Anushka wants to popularise the super popular comic book character Chacha Chaudhary with the current generation. She wants young people to read and discover this iconic detective and make him popular again in today’s day and age. It is an incredible effort to popularise Indianness among youth in India. The collection is sure to bring back fond childhood memories and also become a super cool clothing line for the youth to sport.”
The Chacha Chaudhary line of Nush's clothing will drop today i.e the 15th of November 2019.
It seems like her ambitious plan for the next season is also very popular as she brings the very famous Indian comic character, the Indian detective, Chacha Chaudhary on the global map.
Says Anushka, “I used to read Chacha Chaudhary throughout my school days. I remember getting lost in the world of the Chacha and his partner Sabu, who used to solve such interesting cases, every single day. I want to bring back the cult nostalgia of the 90s and present it in the most pop culture way through fashion. Before there was computer, there was our Indian detective Chacha Chaudhary whose brain was sharper than a needle and faster than a computer! I want this collection to relive his genius. Homegrown comics and such heroes were an essential part of any child’s growing up years in India in the 90s and we want to present this to the world and relive the coolness of the era gone by. After Suppandi, I am very happy to welcome Chacha Chaudhary into the Nush family.”
A source close to the development says, “NUSH is an Indian clothing brand with inherently an Indian heart. For the upcoming Fall Winter collection, Anushka wants to popularise the super popular comic book character Chacha Chaudhary with the current generation. She wants young people to read and discover this iconic detective and make him popular again in today’s day and age. It is an incredible effort to popularise Indianness among youth in India. The collection is sure to bring back fond childhood memories and also become a super cool clothing line for the youth to sport.”
The Chacha Chaudhary line of Nush's clothing will drop today i.e the 15th of November 2019.