Anushka Sharma initiates a campaign to save tigers and will be the face of it too!
| Nov 12, 2018, 10:33 IST
Anushka Sharma is known for her unabashed love for animals. The actress has now formally committed to the cause of animals and the actress will now be the face of a campaign to save tigers. She has joined hands with Discovery Network and World Wildlife Fund (WWF) for Project C.A.T: Conserving Acers for Tigers, aimed at raising awareness to preserve the habitat of the rapidly declining tiger population. Tigers are at a risk of extinction right now and they need urgent care and protection.
“Anushka will be the face of this campaign that will spread across the country. She will be shot for an awareness initiative to be aired on TV and digital platforms of an international network. Anushka has consistently championed the cause of animal welfare and she is the best person to front this campaign. She announced her dream project of building an animal shelter on her birthday and she has also been celebrated by PETA for championing animal rights over the years,” reveals a source close to the development.
In the last century alone, the wild tiger population has dropped an astonishing 96% and now, less than 4,000 tigers exist in the wild due to habitat loss and pervasive poaching.
“Anushka will be the face of this campaign that will spread across the country. She will be shot for an awareness initiative to be aired on TV and digital platforms of an international network. Anushka has consistently championed the cause of animal welfare and she is the best person to front this campaign. She announced her dream project of building an animal shelter on her birthday and she has also been celebrated by PETA for championing animal rights over the years,” reveals a source close to the development.
In the last century alone, the wild tiger population has dropped an astonishing 96% and now, less than 4,000 tigers exist in the wild due to habitat loss and pervasive poaching.