Fatima Sana Shaikh is elated to be a part of the new Fossil Campaign

Alisha Alam | Sep 23, 2018, 12:04 IST
It was recently announced that Fossil had roped in Bollywood actress Fatima Sana Shaikh for their latest campaign. The advertising campaign also features Varun Dhawan which means the audience will get to see the duo together for the first time. The campaign marks the launch of Fossil’s latest fall collection across all Fossil retail stores including Shoppers Stop, Lifestyle, dealer networks and e-commerce partners. The actress sure seems elated to be a part of the campaign and she even took to her social media handle to announce how happy she was.



Talking about the new campaign, Johnson Verghese, MD, Fossil India, commented, “Our latest campaign focuses on the new collection of watches inspired by the Fall elements. We welcome a new era of modern vintage, packed with an uplifting authentic style. We aim to reinforce brand recall and drive engagement with our audience while establishing the new collection. Our brand ambassadors highlight the Fossil brand ethos with their vivacious energy and we are confident that they will inspire a new generation of watch-wearers.”



The campaign is all set to launch digital videos of Varun and Fatima sharing their personal journeys and giving us a peek into their lives away from the spotlight. Stay tuned for more updates.

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